by Gray Graham
For years we have heard how Google was doing too many things. How they did not have an ecosystem of service like that other company. We hear about the Android fragmentation no-issue constantly. We hear complaints about why Google+ doesn’t know everything that you are doing on Gmail and Google Voice.
Now that Google has finally started to work to make all of their services work together seamlessly now we hear complaints from people who are complaining that Google+ works with Search, Youtube, Gmail, Apps, Music, and I am sure more services to come.
It has been said on more than one occasion that people hate change. At the very same time however people love new and fresh things. This is the problem that Google is facing now. They lose no matter what they do. Many people say that Google is changing too fast or too much. They are trying to do more things than just search. Then we see companies like Microsoft (who just posted record profits again), Yahoo, and RIM get roasted for not changing with the times to become more relevant and hip.
I don't know if it is because tech writers, pundits, and fans just live in isolated bubbles or if they simply don't care about anything outside of their sphere of influence but there definitely is a slant towards Google when it comes to criticism.
It is time for a lot of people to understand that things in the world have changed and Google is changing with them. Google is a business and Search is just part of that business. The days of Google just being a place where you search for other things on the internet are over. Google is now a service like so many other companies out there today. You could even call it a platform no different than Microsoft, Apple, Facebook, AOL and Yahoo.
Google has not done anything that their competitors have not already done. Microsoft and Google basically compete in the same markets. Apple and Facebook in others. Google is a business and it is working to stay competitive and relevant in the marketplace.
I know this is hard for many people to understand but making money does not make you evil. It does not even mean that you will not make mistakes. It means that at the end of the day you try to do your best for the most people. That is what their customers want and that is what your investors want.
After their earnings call this week when the stock took a dive because profits were down, after LinkedIn said they would end their Twitter app, and after Twitter (who complained about the Search + your world feature even though they ended their agreement with Google) purchased a social aggregraitor to make sure their data is not shared across the Internet, I would hope people finally understand that Google is in a fight for business and to stay alive.
It is time for people to accept that Google is a service that includes Search, Youtube, Plus, Android, Music, Books, Maps, and many more. It is not just a search engine anymore.